I love to talk about business. I really love helping people succeed in business. What’s better than helping someone sell their fitness blog for a chunk of change? Whether you started your blog as a personal project or with the intention of making money from it, over time you will see that there is definitely a market for making money from your existing blog.
Once you start making money with your blog, you will likely sell your blog to someone who will take charge of it. How cool is that?
But with so many blogs on the web, how can you make your blog stand out? What steps can you take to make your blog more valuable? Here you will find 6 steps you can take to sell your fitness blog for money. Let’s sell a fitness site!
1. Know Your Analytics
The first thing you need to do before making money from your blog is to understand your blog’s analytics. Google Analytics One of the most important things to look for to monetize your blog.
With Google Analytics, you can monitor trends and activity on your blog. This is useful for seeing how people interact with your content, knowing which areas could use more growth, and noting patterns in how people interact with your blog.
Once it is set up correctly, you can also use other tools, such as Alexa, to track your analytics. Other tools, such as monitoring Domain AuthorityIt can help you see how likely your website is to show up in searches.
2. Develop recurring revenue streams
Once you’ve analyzed your blog and seen your strengths, it’s time to start developing revenue streams. Having recurring revenue streams means there is a constant flow of available funds.
This can be done by creating a recurring donation system for people who enjoy your blog to help support you. You can set up a Donate Now button via PayPal Easily. Another option is to keep some materials available only to those who sign up for a monthly fee.
No matter which method you use, it is important to record your monthly expenses and monthly income to get an accurate understanding of your earnings. In general, a content-based fitness blog can sell for about 3-4 times its annual profit.
Think of this multiplier! If you’re scanning $10,000 a year on your blog (after all your expenses), you’ll probably sell that for $40,000!
4. Automate as much as possible
When people are looking for a fitness blog to buy, they are not looking for a project in which they invest a lot of time and effort. Most buyers prefer a somewhat “finished product” that they can simply take on and add to it.
This includes structuring your blog well so that new posts can have a specific place to go, a specific format to follow, and a basic outline of how they will go. Setting these things up will make the purchase more attractive to the buyer.
To automate normal tasks like answering emails or editing content, you can hire some great virtual assistants on a platform like until work.
5. List on Flippa
Flip It is an excellent tool to use for selling your fitness blog. Just like eBay or Amazon selling physical products, Flippa is the best place to buy and sell digital assets. Flippa is specifically designed to sell things like fitness blogs, which means it’s easy to find a buyer and match up with someone who understands what they want.
Because of how it’s designed, Flippa lets you advertise the best aspects of your website so people can see their reasons for buying your site. With spaces for monetization methods, showing site traffic, and other details.
Build your own lists
Creating a good Flippa listing is the key to finding a seller. How do you make a good list?
a. class your work
The first step in any listing is to create an attractive title. Make sure you know how old the site is (older sites are tested and more trusted) and then name a few big perks related to your business.
This is where you can convince potential buyers that they should buy your website. Flippa showed that more detailed listings with rich and complete descriptions are 3.5 times more likely to sell.
By making the effort to explain why your blog is worthwhile, people will understand what they are buying and will be more motivated to buy it. Honesty will pay off, mentioning your blog’s strengths and weaknesses will show people that they are getting exactly what was described.
NS. Enter all information correctly
The next step to posting a good listing is to make sure all of your information is listed correctly. Advertisement of your fitness blog in the right location and properly detailing ensures that buyers who may be interested in fitness can see it.
Make it attractive too. Obviously, you are not embellishing the truth but you are marketing your business, so make it attractive to someone looking to buy your digital assets.
Add ‘key features’, ‘how the company makes money’ and ‘why tt sells’.
Also, fully develop ‘Who would this business be ideal for’ and ‘Assets’.
NS. Link your accounts
Anyone looking to buy your digital assets will be interested in the actual analytical facts. Since you have kept your Google Analytics up to date, Flippa allows you to easily upload your information.
Buyers will also want to see your financial records (not shown below) to prove that your blog is worth the money they’re spending.
You can also link your social platforms well to show your full reach (shown above)!
Remember, your goal is to provide as much information as possible to lighten the potential investor’s mind enough or interest them enough to contact you and ask questions about your fitness website. From there, you have to finish the deal!
Dr.. Choose the type of sale
Finally, you will have to select the type of sale. At Flippa, you have the option of selling your digital assets at a fixed price or selling in auction style. Auction sales have the potential to sell at a higher price as more and more people bid against each other and keep raising the price.
The potential for higher pay also comes with the risk of a lower selling price if more people aren’t interested (you can set a reserve). Fixed-price sales are easier to manage but may take longer to sell.
6. Know your worth and stick to it
After putting all your effort into making your fitness blog well-rounded and well-filled, you want to make sure that you get the money you deserve for it.
If you’re keen on keeping track of things like expenses and income, you know exactly how much money you’re making with your fitness blog.
By pricing your assets appropriately, you can ensure that you are getting the money you deserve by selling your product. On Flippa, people may try to bid to buy your blog from you at a lower price than what is listed.
Don’t just accept what people offer! Depending on how quickly you need to sell your blog, you may have to wait a while to get the asking price. Some listings may take up to 5 months to sell – the previous listing for our listings took several months. Be patient and make sure you are happy with the sale you are making.
Note: Often the buyer will want the seller to stay for 2-4 weeks after purchase to ensure a smooth transition. That’s entirely up to you regarding this, but if you go for it, note that you’ll stay for that period of time in your description and add more to the sale price to account for your time during that transitional period. Your time is not free!
Look, it won’t be easy and it won’t be fast, but from experience, I can tell you that even if it was a 5 or 6 figure sale, it would change your life and open your eyes to the idea of digital real estate.
Consider developing a set of assets that you sell and simply rinse and repeat!
Once this mindset takes hold, your financial freedom is yours!
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